“This directory has hit the market at a critical juncture. Software companies realize that they need to offer SaaS solutions to their customers. However, that isn’t a core competency of the software company, so these directories can help the ISV identify the right partner – a company that is an expert at delivering software as a service. In that way, the ISV can stay focused on developing and selling innovative, high quality software.”
Treb Ryan, CEO of OpSource, A SaaS Enabling Technology Vendor
Software-as-a-Service Showplace® is a service of THINKstrategies--the only independent strategic consulting company that helps enterprise decision-makers, IT solution providers and investment firms address the sourcing, marketing and financial implications of the SaaS movement.
This site has been established to provide the following benefits,
Give enterprise decision-makers a quick directory of the leading SaaS providers and a convenient source of valuable insight regarding SaaS trends.
Give SaaS providersa targeted tool to increase their visibility among enterprise decision-makers, and gain access to key enabling technology suppliers.
Give enabling technology suppliers a specialized platform to increase industry awareness regarding their SaaS solutions.
THINKstrategies is a strategic consulting services company formed specifically to address the unprecedented business challenges facing IT managers, solutions providers and investors today as the technology industry shifts toward a services orientation. THINKstrategies' mission is to help our clients re-THINK their corporate strategies, and refocus their limited resources to achieve their business objectives. We help enterprise decision-makers with their sourcing strategies, IT solutions providers with their marketing strategies, and VCs with their investment strategies. In addition to the Software-as-a-Service Showplace, THINKstrategies is also the founder of the Managed Services Showplace (www.msp-showplace.com) a vendor-independent, online directory and information resource center of managed service solutions. For more information regarding THINKstrategies' unique consulting services, visit www.thinkstrategies.com, or contact us at firstname.lastname@example.org.
Click here to see a brief presentation about why SaaS and Cloud Computing matter, by THINKstrategies' Managing Director, Jeff Kaplan.
How to get the most out of the SaaS Showplace?
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Software-as-a-Service Readiness Assessment Services THINKstrategies’ SaaS Readiness Assessment Services (RAS) have been developed in response to the rapid rise in demand for SaaS alternatives to traditional, packaged applications among end-user organizations of all sizes. This demand is attracting a rapidly expanding array of start-ups and established vendors attempting to capitalize on this new market opportunity.
Yet, THINKstrategies has found that many of these companies are not fully prepared to succeed in the SaaS market because they’ve under-estimated the organizational, operational, sales, marketing and financial requirements of a service-oriented, subscription-based businesses.
THINKstrategies’ mission is to help our clients re-THINK their corporate strategies, and leverage today’s on-demand services, such as Software-as-a-Service (SaaS), cloud computing and managed services, so they can refocus their limited resources to achieve their business objectives. Unlike traditional analyst firms, THINKstrategies works collaboratively with its clients as a ‘trusted advisor’ to help them develop and execute their strategies so they can capitalize on new market opportunities.
Based on our extensive experience in the SaaS marketplace, we have identified fifteen (15) elements which must be carefully considered when planning and executing a SaaS strategy. These elements are:
Target Market Segmentation
Functional Capabilities & Features
Pricing & Revenue Realization
Service Delivery Platform & Architecture
Financing and Capital Structure
Security and Availability Assurance
Service Provisioning, Billing and Testing
Contracting, SLAs and Reporting
Sales Strategies and Skills
Strategic Partnering/Channel Ecosystem Strategies
Marketing and Positioning
Customer Support Capabilities
ISV executives can evaluate their preparedness in each of these areas on their own. However, it is often more effective to obtain the independent perspective and advice of an experienced consulting firm, such as THINKstrategies, which has developed a SaaS Readiness Scorecard that measures the preparedness of ISVs in an objective manner and identifies areas that should be addressed in order to develop and deliver successful SaaS solutions.