Best of SaaS Showplace Award Winner

Manticore Technology is an on-demand, marketing automation solution provider that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. As a result, Manticore Technology customers increase revenues, lower costs, and gain a competitive edge. Intellitactics, a supplier of security incident and event management (SIEM) products, is an example of Manticore Technology’s SaaS capabilities. Intellitactics wanted to improve its marketing process by implementing a new marketing automation platform that would be affordable and easy to use. More importantly, they wanted a solution that would deliver a clear, solid return on investment (ROI) in terms of improved lead conversions and increased sales. In January 2008, Intellitactics integrated Manticore Technology’s SaaS solution with their existing salesforce.com application to create a comprehensive demand generation platform. Intellitactics achieved a breakeven ROI from the Manticore Technology in two months as a result of a 171% increase in qualified leads and a 30% decrease in the length of the sales cycle. As a result of these measurable business benefits, Manticore Technology has been named a BoSS Award winner.