Welcome to the latest issue of THINKstrategies' Software-as-a-Service (SaaS) Showplace® Update!
The new year is not yet two months old and the SaaS movement has already witnessed a series of acquisitions and announcements which promise to accelerate the market's growth.
THINKstrategies' research and consulting work clearly indicate that organizations of all sizes are adopting SaaS to achieve their business objectives. In response, a proliferation of start-ups and growing proportion of established players are entering the SaaS market to capitalize on new business opportunities.
The SaaS Showplace. continues to reflect these market trends. It now includes over 600 companies from around the world offering over 2500 SaaS solutions organized into 80 Application, Industry and Enabling Technology categories! One of the most recent additions to the Showplace is Fiji-based, AvonSys.
The Showplace is generating over 250,000 hits a month, and this newsletter has added over 300 new subscribers since the start of the year, bringing the total to over 8200 IT/business decision-makers, solution providers, investors and press!
THINKstrategies is a leading advocate of the SaaS movement and a 'trusted advisor' to IT/business decision-makers, IT solution providers and investors seeking to leverage these new opportunities.
This Update includes insights from our latest research, sponsors and partners. I hope you find it valuable. You can find more perspectives in the Showplace Best Practices Portal, on the SaaS Insights page of the Showplace and on our blog, THINK IT Services.
Contact me if you have further questions about the SaaS market or you'd like to learn more about how you can leverage the SaaS Showplace, become a sponsor or partner, or take advantage of THINKstrategies' consulting services to achieve your business objectives.
Jeff Kaplan, Managing Director
SaaS Penetrates the IT Department
One of the biggest barriers to SaaS adoption within many organizations has been resistance from IT departments worried about the reliability, security and viability of these on-demand alternatives. Some IT professionals have even been concerned about losing their jobs if SaaS solutions succeed in eliminating the complexities and costs of deploying and managing business applications.
THINKstrategies' latest survey in conjunction with Cutter Consortium has found growing receptivity toward SaaS among IT professionals.
THINKstrategies believes this development will accelerate the growth of the SaaS movement.
Click here to read more about IT professionals' changing attitudes toward SaaS, and our analysis of the shift in the SaaS market from point solutions to platforms.
Contact us if you would like to discuss the implications of our research on your SaaS or sourcing strategies.
Progress Software's SaaS Empowerment Program
Although most SaaS industry observers consider Salesforce.com, NetSuite, Microsoft and Adobe among the leading platform leaders, Progress Software has quietly become an important platform player as well.
Progress Software has leveraged its application infrastructure software capabilities to build a powerful development platform and create a broad partner network of SaaS vendors.
A clear indication of Progress Software's strength in the SaaS market is that over 200 ISVs are now offering over 500 SaaS solutions built on Progress Software's platform.
Click here to read THINKstrategies' Strategic Thinking profile about Progress Software's SaaS Empowerment program.
Contact us if you know a SaaS company which deserves our attention.
SaaScon CIO Keynoters Talk About SaaS
As a member of the the advisory board of SaaScon, I've had the privilege of interviewing many of the CIOs who will be speaking at the March 25-26 event. These interviews have been recorded for a new podcast series available on the SaaScon website.
Here are the CIOs who will be speaking at SaaScon and you can hear in this podcast series,
Douglas Menefee, Chief Information Officer, The Schumacher Group
Ken Harris, Senior Vice President and Chief Information Officer, Shaklee Corp.
Douglas Robbins, Vice President Marketing/Sales Application Center, Heidelberg
Joe Lacik, Senior Vice President, Information Services, Aviall Services, Inc. (a wholly owned subsidiary of The Boeing Company)
Basil Blume, Executive Vice President and Chief Information Officer, Colorado Capital Bank
Our Latest Whitepapers
We are pleased to offer the following sponsored whitepapers on the SaaS Showplace,
"Completing Your SaaS Ecosystem with SaaS-Delivered Monitoring and Management Services," sponsored by Absolute Performance.li>
"Automating and Optimizing Service Desk Performance", sponsored by Kaseya.
"Calculating the ROI for Business Intelligence in SMBs," sponsored by Oco.
"The Evolution of Resource Management", sponsored by QuickArrow.
You can find many more whitepapers in the SaaS Showplace Best Practices Portal and the SaaS Insights page of the Showplace.
SaaS Showplace sponsors gain greater visibility, demonstrate their thought-leadership and generate new business opportunities by contributing whitepapers and posting webinars on the Showplace.
Click here to learn how your company can become a Showplace sponsor.
Be sure these SaaS events are on your calendar,
OpSource SaaS Summit, February 27- 29, 2008, San Francisco CA (To save $50 on the registration fee, use Coupon Code: ts50)
SaaScon, March 25-26, 2008, San Jose, CA (THINKstrategies/SaaS Showplace referrals using this link will save 20% on their registration fee.)
SaaS Economics Summit, April 3-5, San Francisco, CA (To save $100 on the registration fee, use code: THINK)
In addition, I will be giving a presentation entitled, "How SaaS Changes the Software Business", to the Boston Product Management Association on Thursday, February 21, 2008, in Burlington, MA.
Click here if you'd like to learn how you can include THINKstrategies' perspective and gain the promotional support of the SaaS Showplace for your upcoming event.
Become a SaaS Showplace Sponsor
The SaaS Showplace is made possible by the support of corporate sponsors. In turn, Showplace sponsors gain greater visibility on the Showplace and recognition in this newsletter.
The SaaS Showplace is the fastest growing clearinghouse of information and insight regarding the on-demand software market. The SaaS Showplace newsletter is distributed to over 8200 IT/business decision-makers within SMBs and enterprises; business executives within ISVs, hosting companies, xSPs, resellers and integrators; trade and business press; and investors.
Sponsorship opportunities are packaged and priced to make it simple for SaaS providers and enabling technology vendors to select the right option to meet their marketing and sales objectives within their budgetary requirements.
Contact us if you'd like to learn more about SaaS Showplace sponsorships.
About the SaaS Showplace
The SaaS Showplace has been established by THINKstrategies to give IT and business decision-makers a simple, easy-to-use directory of SaaS providers and enabling technology vendors, and provide an independent clearinghouse of information and insights to help organizations of all sizes identify the right SaaS providers to address their needs.
The Showplace is also intended to help SaaS providers and enabling technology vendors increase their access to IT/business decision-makers and increase their visibility in the market.
THINKstrategies is a strategic consulting firm that focuses on the business implications of the shift toward on-demand services. THINKstrategies helps enterprise decision-makers with their sourcing strategies, IT solution providers with their marketing strategies, and venture firms with their investment strategies in the IT services sector.
In addition to the SaaS Showplace, THINKstrategies has also created the Managed Services Showplace which lists leading managed service providers (MSPs) by Service, Industry and Enabling Technology areas. It also provides the latest news and insights about the managed services market.